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Apple's iOS 27 AI Siri interface revealed

Yesterday, Bloomberg reporter Mark Gurman released a set of UI mockups for iOS 27, showcasing the new Siri interface, new chatbot-style applications, and other major changes Apple plans to announce in iOS 27 at WWDC26.

It is understood that the new version of Siri will have two launch options:

• Traditional method: Saying "Siri" or pressing and holding the iPhone's power button will trigger the new Siri animation in Lingdong Island.
• The new "Search or Ask" feature: iOS 27 will allow users to swipe down from the top center of the iPhone from anywhere on the system to launch the new "Search or Ask" interface.

It is understood that "Search or Ask" supports voice and text input, has screen content awareness and personal data analysis capabilities, and can perform multi-level tasks across applications based on context.

In addition, Apple will launch a standalone Siri app similar to ChatGPT, which will retain historical conversations and support the uploading of multimodal attachments for AI analysis.

In terms of imaging and native applications, Siri will be directly integrated into the camera app for the first time, using a third-party AI agent for object recognition and reverse image search.

It's worth mentioning that the camera interface in iOS 27 will introduce a customizable control panel to meet professional shooting needs; while the Photos app will add computational photography features such as AI Reframe and AI Extend.

Beyond its AI features, iOS 27 will also focus on fixing bugs related to last year's "Liquid Glass" design.

Claude Opus 4.8 Released: Fast Mode Costs Reduced to One-Third

Early this morning, Anthropic officially released its flagship model, Claude Opus 4.8, upgrading its programming, AI agent tasks, reasoning, and knowledge work capabilities while maintaining the same price.

Standard mode pricing remains at $5 per million input tokens and $25 per million output tokens; fast mode pricing is $10 per million input tokens and $50 per million output tokens, with a running speed approximately 2.5 times faster than the previous generation and model costs reduced to one-third of the previous generation.

The core improvement in this upgrade lies in judgment and honesty. Official assessments show that Opus 4.8 is about one-quarter as likely as its predecessor, Opus 4.7, to pass tests with unexplained code defects, and is more willing to proactively label uncertainties to reduce unfounded conclusions.

In benchmark tests, Opus 4.8 scored 69.2% on SWE-Bench Pro, higher than Opus 4.7's 64.3%, and surpassed GPT-5.5 and Gemini 3.1 Pro in multiple tests including Agentic Coding, Agentic Computer Use, Knowledge Work, and Finance Agent. However, on the Terminal-Bench 2.1 terminal programming benchmark, GPT-5.5's 78.2% still outperformed Opus 4.8's 74.6%.

Anthropic also stated that it plans to roll out the more capable Claude Mythos series models to all customers in the coming weeks.

Related reading: Claude Opus 4.8 just launched, immediately claiming to be DeepSeek and Qwen

The cumulative number of devices connected to the HarmonyOS ecosystem exceeds 1.3 billion.

Yesterday, at the HarmonyOS Developer Conference 2026, a Huawei representative stated that the cumulative number of HarmonyOS smart hardware ecosystem devices has exceeded 1.3 billion .

In addition, Xie Shaofeng, chairman of the Open Atom Foundation, said that the open source HarmonyOS community has exceeded 140 million lines of code, with more than 13,000 contributors, and supports various forms such as mobile phones, tablets, computers, TVs, wearables and industry smart terminals.

DeepSeek crashed again.

Yesterday morning, numerous users reported DeepSeek service anomalies on social media platforms. The DeepSeek status page indicated performance degradation in web chat and API services, with the event marked as "partially interrupted" at 10:21 AM. Affected components included the API service and web chat service.

The status page updated at 10:27, showing that the cause had been identified and a fix was underway. The incident lasted approximately 22 minutes; an update at 10:50 showed that service had been restored.

Xiaomi surpasses Volkswagen and Toyota to become the world's seventh largest new energy vehicle manufacturer.

TrendForce recently released industry insights showing that:

In the first quarter of 2026, global sales of new energy vehicles, including battery electric vehicles (BEVs), plug-in hybrid electric vehicles (PHEVs), and hydrogen fuel cell vehicles, totaled 3.94 million units, a 2% year-on-year decrease, accounting for 19% of global automobile sales in the first quarter.

Among them, China's new energy vehicle market has entered a period of adjustment; meanwhile, the Western European market is showing signs of recovery, and pure electric vehicle sales in Japan and South Korea have also seen significant growth. It is worth noting that:

• Tesla surpasses BYD to regain the top spot in pure electric vehicle sales;
• Leapmotor, ranked fifth, achieved annual sales growth against the trend thanks to its rapidly expanding product portfolio and cost-effective strategy.
• With a market share of 2.9%, Xiaomi surpassed Volkswagen and Toyota to rank seventh in the pure electric vehicle market.

The OpenAI Foundation establishes a $250 million AI fund.

The OpenAI Foundation, the nonprofit that controls OpenAI, announced yesterday that it will invest an initial $250 million to help workers, communities, and economies cope with the job and income structure changes brought about by AI.

This funding will be used to research the impact of AI on the labor market, support workers and communities facing short-term job displacement pressures, and explore ways to more broadly distribute the economic benefits of AI. Public sources confirm the initial funding size, funding objectives, and the foundation's entity; the distribution of economic benefits will be one of the foundation's key focuses.

Last year, the OpenAI Foundation pledged $50 million to support public interest projects. This time, the $250 million fund expands its focus from general philanthropy to the impact of AI on the workforce and the distribution of benefits.

Guangdong responds to rumors about AI grading of college entrance exam papers

According to Guangdong Education Media, the Guangdong Provincial Education Examinations Authority responded, stating that the rumor that "AI is used for grading the summer college entrance examination in Guangdong" is false. The report mentioned that Guangdong has indeed used intelligent technology in college entrance examination management in recent years, but its purpose is to assist in examination security aspects such as invigilation, security checks, radio signal jamming, and inspection of secure rooms.

The Guangdong Provincial Education Examinations Authority stated that subjective questions will still be graded manually by teachers, with two teachers independently grading each question. Questions with scores exceeding a threshold will undergo a third grading process. The system will only be responsible for random sampling, real-time monitoring, and error correction. In 2025, the Guangdong grading center will be located at South China Normal University, with over 6,200 teachers selected from across the province to participate in the grading.

Huang Renxun will join Tsinghua University's School of Economics and Management Advisory Committee

According to the Financial Times, Jensen Huang has accepted an invitation to join the Tsinghua SEM Advisory Board.

The Tsinghua University School of Economics and Management Advisory Board was established in 2000. Its members have long included multinational business leaders and representatives in the field of economics and management. Apple CEO Tim Cook previously served as the chairman of the board. The board's mission is to help the school become a world-class school of economics and management.

It is understood that the committee brings together the heads of tech giants such as Apple, Microsoft, Meta, Tesla, Alibaba, and Tencent, as well as the leaders of financial giants such as JPMorgan Chase, Blackstone Group, and Bridgewater.

A Google engineer has been charged with using internal search data to gamble and win $1.2 million.

According to TechCrunch, the U.S. Department of Justice has indicted Google software engineer Michele Spagnuolo, accusing him of profiting $1.2 million on Polymarket by using non-public business information from within Google.

The indictment alleges that Spagnuolo used the account "AlphaRaccoon" on Polymarket to place bets on Google's 2025 Year in Search campaign results, with an exposure exceeding $2.7 million. TechCrunch reported that these bets were related to search trend data that Google has not yet publicly released.

Li Auto spun out of profit in the first quarter

Yesterday, Li Auto released its first-quarter results for fiscal year 2026. During the period, total operating revenue was RMB 22.983 billion, a year-on-year decrease of 11.4%; net loss attributable to the parent company was RMB 2.29 billion, compared with a profit of RMB 650 million in the same period last year; gross profit was RMB 1.808 billion, a year-on-year decrease of 66.0%, and the gross profit margin was 7.9%, a year-on-year decrease of 12.6 percentage points.

Operationally, Li Auto delivered 95,142 vehicles in the first quarter, a year-on-year increase of 2.5%. The vehicle gross margin decreased to 6.1%, with net operating cash outflow of RMB 6.091 billion and net free cash outflow of RMB 7.388 billion. The company expects to deliver 95,000 to 100,000 vehicles in the second quarter, corresponding to revenue of RMB 24.1 billion to RMB 25.4 billion.

As of April 30, Li Auto had 511 retail centers and 550 after-sales service centers in 160 cities, and 4,077 supercharging stations in operation.

XPeng reported a loss of 1.78 billion yuan in the first quarter, and its humanoid robot is expected to debut in the third quarter.

XPeng Motors released its unaudited results for the first quarter of 2026. Total revenue for the period was RMB 13.03 billion, a year-on-year decrease of 17.6% and a quarter-on-quarter decrease of 41.4%. Vehicle sales revenue was RMB 11 billion, a year-on-year decrease of 23.5%, mainly due to a decline in deliveries. The company reported a net loss of RMB 1.78 billion in the first quarter, compared to a loss of RMB 660 million in the same period last year and a profit of RMB 380 million in the previous quarter.

• The overall gross profit margin for the first quarter was 20.6%, higher than 15.6% in the same period last year, but lower than 21.3% in the previous quarter.
• The gross profit margin for automobiles was 12.1%, an increase of 1.6 percentage points year-on-year;
• Research and development expenses amounted to 2.91 billion yuan, a year-on-year increase of 46.8%, which the official explanation was increased investment in new models and AI-related technologies.

XPeng expects to deliver 100,000 to 106,000 vehicles in the second quarter, representing a quarter-on-quarter increase of 59.5% to 69.1%; total revenue is expected to be between RMB 19.6 billion and RMB 20.8 billion.

He Xiaopeng, Chairman of XPeng Group, stated in the Q1 earnings call that the development of the next-generation XPeng IRON humanoid robot's software and hardware for mass production is progressing smoothly and is about to enter the ET2 software and hardware integration phase. The company plans to officially launch the robot in Q3 of this year and aims to achieve mass production of high-end humanoid robots by the end of this year.

Weibo's net revenue in the first quarter was US$421.3 million.

Weibo released its unaudited results for the first quarter of 2026, with net revenue of US$421.3 million, up 6% year-over-year or 1% year-over-year at constant exchange rates; net income attributable to Weibo shareholders was US$34.7 million, or US$0.14 per diluted share.

Advertising and marketing revenue remained the main driver, reaching $369.8 million in the first quarter, a 9% year-on-year increase; of which, excluding Alibaba's advertising revenue, advertising and marketing revenue was $326.5 million, a 10% year-on-year increase. Value-added service revenue was $51.6 million, an 11% year-on-year decrease, mainly due to a reduction in revenue contribution from game-related businesses.

In terms of user scale, Weibo had 562 million monthly active users and 254 million daily active users in March. CEO Wang Gaofei mentioned in the financial report that the company optimized the homepage feed experience, improved the supply and distribution of high-quality video content, and enhanced search and advertising conversion efficiency through AI.

MiniMax's annualized revenue doubled in two months

According to CBN, MiniMax disclosed its latest business data yesterday: the number of global enterprise and developer clients served by the company has exceeded 1 million, a five-fold increase compared to six months ago; the global user base is approximately 300 million.

In terms of revenue, MiniMax's annualized recurring revenue (ARR) has grown by more than 100% in the past two months. The company previously disclosed at its March earnings conference that its ARR had exceeded $150 million by February 2026; based on this data, the doubling cycle of ARR has been compressed to about 60 days.

Usage also increased in tandem. MiniMax stated that the daily token consumption of the M2 series models increased sixfold within two months, and the number of new registered users on the open platform increased more than fourfold.

OpenRouter raises $113 million in Series B funding.

AI model API platform OpenRouter officially announced the completion of a $113 million Series B funding round, led by Alphabet's growth fund CapitalG, with participation from NVentures, ServiceNow Ventures, MongoDB Ventures, Snowflake Ventures, Databricks Ventures, AMP PBC, Pace Capital, and existing investors a16z and Menlo Ventures.

According to the official statement, the platform's weekly token processing volume has increased from 5 trillion to 25 trillion in the past six months, and is expected to exceed 1,000 trillion tokens this year, serving more than 8 million developers and covering more than 400 models.

The new funding will be used to expand infrastructure, enterprise capabilities, and intelligent routing. OpenRouter noted that the platform already supports image, audio, speech, transcription, embedding, and video models in addition to text, and provides workspaces, cost management, guardrails, zero data retention policies, vendor-grade failover, and cost/latency optimization.

Luo Fuli: MiMo API price reduction stems from lower inference costs

Xiaomi MiMo officially announced a permanent price reduction for its MiMo-V2.5 series API, with reductions of up to 99% compared to the original API pricing, and the distinction between different context window lengths has been removed. Luo Fuli, head of Xiaomi MiMo, subsequently posted on the X platform explaining the technical reasons behind this price reduction.

Luo Fuli stated that MiMo's original inference cost is far below the industry average, and the new price "can basically maintain a break-even point." She attributed this to both the model and the system: the model itself has been optimized in terms of inference efficiency, and the backend service has also reduced the cost per token through engineering optimization.

Luo Fuli emphasized that MiMo-V2.5 no longer differentiates prices based on context window length, aiming to lower the barrier to entry for using long context windows and make it easier for developers to try it out in real-world applications. It's noteworthy that Luo Fuli also advised competitors in her post against "blindly lowering prices":

We previously advised LLM companies against "blindly lowering prices" precisely because few model architectures and inference optimizations can prevent API costs from operating at a loss.

She believes that MiMo's low cost stems from its specific architectural design and reasoning optimization capabilities. If other companies do not have a similar foundation, blindly following suit may lead to losses.

She also elaborated on the industrial significance of this logic from a more macro perspective: reasonably priced, high-performance model APIs will drive the demand for truly large-scale inference, thereby accelerating the development of the AI ​​infrastructure chain, including chips, servers, liquid cooling, power supply, and data centers, forming a virtuous cycle in the industry.

Sony releases new Bravia TVs for 2026.

Yesterday, Sony launched new Bravia TVs at its 2026 Home Entertainment New Product Launch Event, including the 9 Series II, 8 Series II, and 7 Series II, with prices starting at 10,999 yuan.

The 9-series second generation and 7-series second generation models come standard with True RGB color technology. This technology uses independent red, green, and blue LED backlights, improving color purity and brightness through finer backlight control. The 8-series second generation continues the OLED approach, targeting users who prioritize contrast and black levels.

Related reading: Is the Sony RGB TV priced at 149,999 yuan a hit or a flop? We went to Sony headquarters to take a look.

The Song Ultra DM-i is launched, starting at 129,900 yuan.

BYD yesterday launched the Song Ultra DM-i, the first B-class plug-in hybrid SUV equipped with the "Didi Shrimp" intelligent system. The new car has five models, priced from 129,900 yuan to 159,900 yuan.

The Song Ultra DM-i measures 4850/1910/1670mm in length, width, and height, with a wheelbase of 2840mm. Equipped with fifth-generation DM technology, it boasts a maximum pure electric range of 310km and a maximum combined range of 1845km, with a fuel consumption of approximately 3.3L/100km when the battery is depleted. The powertrain consists of a 1.5L engine and an electric motor, with the engine delivering a maximum power of 70kW and the motor a maximum power of 175kW.

In terms of configuration, the new car offers features such as a queen-like passenger seat, a double bed mode with the front and rear seats folded down, a 16-speaker "Sky Sound" audio system, Cloud Carriage-C, and TBC high-speed tire blowout stability system.

Even the entry-level model comes equipped with 7 airbags, a panoramic sunroof, a power sunshade, a power tailgate, 19-inch wheels, a 15.6-inch central control screen, wireless charging, and a dashcam.

Guangfan AI wearable devices are integrated with Tencent Mobility.

Yesterday, Guangfan Technology announced a partnership with Tencent Mobility Services. Guangfan's AI-powered wearable devices will be integrated with Tencent Mobility Services, with related functions launching on June 5th. Users can initiate ride-hailing requests via voice, and the system will guide them through the process of price estimation, order placement, and automatic payment based on their current location, destination, and other information.

After a user initiates a ride-hailing command via voice, the system can guide the user through the process of price estimation, ordering a ride, and automatic payment based on the user's current location and destination information.

The Guangfan AI All-Sense Wearable Device, Guangfan Technology's first product, officially went on sale on May 15th. Official information shows that after its launch, the product topped the JD.com AI Headphones best-selling list and maintained that position for eight consecutive days. The first batch of products has already sold out, and a new round of pre-orders has now begun.

vivo officially announces 6 major selling points of its first over-ear headphones.

vivo yesterday announced six key selling points of its first wireless over-ear noise-canceling headphones, which will be officially launched on May 29th at 7:30 PM. The official specifications claim that these headphones feature 58dB active noise cancellation, 75 hours of battery life, and a lightweight design of only 238g.

The product also features ultra-soft leather earcups and supports seamless connectivity across three devices in the ecosystem, making it suitable for long commutes, office work, and audio-visual scenarios.

Xiaomi Recruitment Agent Launched

Yesterday, Xiaomi officially announced the launch of "Xiaomi Recruitment Agent" on its recruitment website, leveraging Xiaomi's MiMo big data model. According to reports, Xiaomi Recruitment Agent provides job seekers with services such as policy explanations, intelligent job recommendations, and recruitment progress tracking on the Xiaomi recruitment website.

OPPO Watch X3 Ideal Custom Edition Launched

Li Auto officially announced yesterday that the OPPO Watch X3 Li Auto Custom Edition is now available on the Li Auto Mall at a limited-time price of 2329.1 yuan.

This watch is designed to integrate with Li Auto's car keys and vehicle control scenarios. The main product is based on the OPPO Watch X3, while the Li Auto customized version focuses on unlocking on the wrist, accessing vehicle control, and providing owner benefits.

Broadcom releases its first batch of Wi-Fi 8 router integrated chips

Recently, Broadcom released three Wi-Fi 8 router integrated chips: BCM6772, BCM6774, and BCM6776, targeting next-generation home, enterprise, and carrier routing devices.

According to reports, Wi-Fi 8 focuses on improving stable connections, low latency, and multi-device concurrent experiences in complex wireless environments. Broadcom's chips are designed for routers of various sizes, allowing manufacturers to integrate wireless, network processing, and system functions into a single chip solution, reducing overall design complexity.

Alibaba DAMO Academy releases GPU version solver

According to a report from the official WeChat account of Alibaba DAMO Academy, the "MindOpt" solver developed by Alibaba DAMO Academy has officially released a GPU version. It utilizes the parallel acceleration capabilities of GPUs and introduces new algorithms to handle the "long tail effect" in large-scale optimization problems.

According to DAMO Academy, in approximately 2,000 general-purpose test cases, MinDie can stably solve over 99% of problem types to high accuracy, and supports linear programming problems with hundreds of millions of variables that are traditionally difficult to handle. The solver primarily serves complex computing scenarios such as power dispatching, flight scheduling, high-end manufacturing, and financial management.

Traditional linear programming solvers are mostly CPU-based, and as the problem size increases, matrix factorization, memory requirements, and parallelism become bottlenecks. GPU versions advance large-scale optimization problems from "whether it's feasible" to solving them with time and resource costs closer to those usable in industrial systems.

Alibaba's Qoder launches Cloud Agents

Alibaba's Qoder has launched Cloud Agents, a fully managed AI agent runtime platform that provides enterprises with capabilities such as agent foundation, model services, and runtime environment. Enterprises can use API calls to enable agents to execute tasks in the cloud.

According to the Qoder documentation, developers can define agents and initiate sessions via API. Complex tasks run in the cloud and return results in real time. Alibaba Cloud claims that the platform can reduce the agent deployment cycle from approximately one month to one day.

The independent variable robot, Wall-OSS-0.5, is open-source and can be directly deployed after pre-training with a large embodied model.

Independent Variable Robotics released and open-sourced its embodied large model, Wall-OSS-0.5, yesterday. The official positioning is that it's a "pre-train once, deploy anywhere" vision-language-action (VLA) model, with its core selling point being that it can be directly deployed after pre-training without any task fine-tuning. Wall-OSS-0.5 introduces four technologies:

• The Gradient-bridge collaborative training mechanism enables the visual, language, and action modalities to learn collaboratively in a unified optimization direction, allowing the physical knowledge accumulated during visual and language pre-training to be extended to the action dimension.
• A unified visual-action representation for VLA binds the action codebook to visual features based on residual vector quantization, using future frame changes as the reconstruction target, so that each action token corresponds to an observable physical change, thereby simultaneously improving the accuracy of real-device actions and multimodal reasoning capabilities.
• Action-space supervision calculates the loss in the decoded real action space, allowing the gradient to directly reflect the control error and automatically weights the key moments of physical interaction to accelerate convergence.
• DMuon, the first distributed Muon optimizer for large-scale pre-training of embodied systems, reconstructs communication patterns through dedicated home scheduling and eliminates redundant computations with a symmetric-aware CuteDSL kernel, reducing the additional overhead introduced by Muon by approximately 100 times.

Official test results show that Wall-OSS-0.5 achieved an autonomous completion rate of over 80% in 4 out of 17 real-machine zero-sample tasks; in a fair comparison of more than ten real robot tasks, its performance in operation and reasoning tasks outperformed similar open-source models.

GitHub: github.com/X-Square-Robot/wall-x

Hugging Face: huggingface.co/x-square-robot/wall-oss-0.5

WBench Open Source Interactive World Model Benchmark

Fudan University and Meituan's LongCat team have open-sourced WBench, a benchmark for evaluating interactive video world models. The benchmark includes 289 multi-round test cases, covering five evaluation dimensions, and is calibrated against human judgment using 22 metrics.

This benchmark focuses on the model's physical rules, spatiotemporal consistency, instruction compliance, and control capabilities in continuous interactions, evaluating quality beyond that of a single video generation. The paper abstract summarizes these five dimensions as video quality, scene compliance, interaction compliance, consistency, and physical compliance.

GitHub: github.com/meituan-longcat/WBench

Hugging Face: huggingface.co/datasets/meituan-longcat/WBench

Doubao has reportedly integrated into Douyin's lifestyle services ecosystem, enabling direct group-buying.

According to Dujia, ByteDance's AI assistant Doubao is integrating with Douyin's lifestyle services to provide group-buying package recommendations, in-app merchant pages, payment and offline verification processes within the platform.

After a user initiates a group-buying inquiry on Doubao, Doubao will recommend corresponding stores and package details; after clicking, the user can enter the merchant page within the app to complete the package selection and purchase.

Meituan Releases AI Solution for Instant Retail Merchants

Yesterday, Meituan released its first AI-powered solution specifically for instant retail merchants, "Claw". This solution targets instant retail merchants and covers scenarios such as business analysis, product management, marketing campaigns, and operational recommendations.

The challenges of instant retail stem from the rapid changes in products, inventory, fulfillment, and local demand. Merchants need to frequently adjust product supply, pricing, and promotions. Meituan has placed AI tools in its operational backend, aiming to transform platform-side data capabilities into actions that merchants can directly execute.

Beijing and Shanghai jointly summoned three major food delivery platforms for talks.

According to CCTV News, the Beijing Municipal Administration for Market Regulation and the Shanghai Municipal Administration for Market Regulation signed the "Cooperation Framework Agreement on Food Safety Governance of Third-Party Online Catering Platforms," ​​establishing a collaborative governance mechanism for food safety in online catering and, for the first time, jointly providing administrative guidance to the three major food delivery platforms: Meituan, Taobao Flash Sale, and JD.com Waimai.

The market supervision departments of the two regions will collaborate in areas such as data sharing, information exchange, joint risk control, and law enforcement coordination to promote the implementation of a dual-track system of "online review + offline verification" on food delivery platforms, and urge platforms to verify and compare the food business licenses and other qualification information of online catering merchants with provincial market supervision data.

This administrative guidance corresponds to the "Regulations on Supervision and Management of Online Catering Service Operators' Implementation of Their Primary Responsibility for Food Safety," which will take effect on June 1st. The regulatory authorities require platforms to improve their systems for substantive qualification verification, online information disclosure, food delivery management, and food safety management.

"The Annual Party Can't Stop 2!" is scheduled to premiere on August 7th.

Yesterday, the workplace comedy film "The Annual Meeting Can't Stop 2!" officially announced its release date, set for August 7th, starring Zhang Ruoyun and Bai Ke.

The first film, "The Annual Meeting Can't Stop!", centered its comedy around the organizational structure, workplace slang, and annual meeting culture of a major internet company, gaining attention from the perspective of "working class." The sequel continues the workplace comedy genre, and the pairing of Zhang Ruoyun and Bai Ke maintains the film's clear target audience of young and working professionals.

X-Men '97 Season 2 is set to premiere on July 1st.

The second season of the Marvel animated series "X-Men '97" will premiere on Disney+ on July 1st this year. The official poster and trailer for the second season were released yesterday.

The second season consists of nine episodes and continues the storyline of the first season. Set in the 1990s, it tells the story of a group of mutants with superpowers protecting humanity in a hostile world.

The first season of X-Men '97 premiered on Disney+ in 2024 and became one of the most-watched animated shows on the platform, earning an Emmy nomination.

The Pittsburgh Medusa has been renewed by HBO for a third season.

According to Deadline, HBO's medical drama "Hyperpixburgh" has been renewed for a third season before its second season even aired. The second season, which aired from January to April of this year and consisted of 15 episodes, will continue to focus on emergency room doctor Robby and the hospital's emergency system.

"Pittsburgh Medical Soul" focuses on real-time and high-pressure emergency room scenes. Each season presents the hospital's internal cases, resource allocation, and character relationships through a series of consecutive shifts.

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In the past decade, almost no supercar has generated as much discussion as the Ferrari Luce today.

Not only because it's Ferrari's first-ever all-electric car —a supercar manufacturer with performance, design, and style etched into its DNA—but also because of its indescribable appearance :

Image | Ferrari

In Italian, "luce" means "light," which not only symbolizes that this electric car illuminates the way forward, but also adds a layer of religious sanctity to Ferrari's first all-electric vehicle.

God said: "Let there be light!"

The Luce is Ferrari's first 5-seater model, powered by four electric motors. Its 122 kWh battery pack provides a range of approximately 530 kilometers on a full charge and a peak power of 1,050 horsepower .

Even with a weight of 2.2 tons (close to the Xiaomi SU7 Max), the Luce still boasts a top speed of approximately 310 km/h and a 0-100 km/h acceleration time of around 2.5 seconds .

Pope Leo XIV visits Ferrari Luce | The Verge

In terms of price, Ferrari announced that the starting price of the Luce is 550,000 euros (approximately RMB 4.329 million), which is in line with the prancing horse logo on the front of the car in terms of both performance and price.

However, it was this prancing horse logo that brought Luce a massive online debate after its official debut.

impure horses

Even before the KOLs and media test drives, netizens were already generating a constant stream of creative memes and images.

Fiat Luce | Threads

Fiat Multipla Luce | Threads

Pure "vehicle" body attack | Threads

However, just two months ago, when Ferrari announced that the interior of the Luce was designed by LoveFrom, led by former Apple design chief Jony Ive, the general consensus was quite positive:

Image | TopGear

But when people saw the Luce, designed by legendary industrial designers Johnny Ivor and Marc Newson, their opinions took a 180-degree turn, which seems understandable.

The Luce is a very nice tram, but it's definitely not a nice Ferrari.

Image | Ferrari

In short, Luce is a car that pursues the ultimate in tram design: an integrated cockpit, extremely low wind resistance, and coach doors inherited from the Thoroughbred, among other features.

However, the Luce is different not only from hybrid Thoroughbreds, but also from all of Ferrari's previous design languages—

It lacks the roundness of a classic Ferrari, the squareness of a traditional Ferrari, and the sharp lines of a modern Ferrari; instead, it resembles a consumer electronics product.

Ferrari Purosangue 2026｜TopGear

To make matters worse, right after the official announcement of Luce, Italian media outlet Askanews interviewed former Ferrari chairman Luca Cordero di Montezemolo and asked him for his opinion on Luce.

The 78-year-old, who served as chairman of Ferrari for 23 years and oversaw several legendary models including the Enzo, 458, and LaFerrari, gave a rather helpless answer:

If speaking my true thoughts would hurt Ferrari, we are risking destroying a myth, and I feel very sorry… Hopefully they will at least remove the prancing horse emblem from the Luce.

Image | Askanews

Clearly, Montezemolo couldn't hold back in the end and added a comment before leaving the camera's view:

…Even Chinese car manufacturers don't want to copy its design.

If you calm down and look at the unconventional placement of the Ferrari logo on the Luce's official website, you'll understand why the Luce received such criticism—it's not surprising at all.

Luce is a Ferrari that needs to alleviate its identity crisis by "putting a prancing horse emblem on the side door".

Image | Ferrari

However, is the problem really with the "Ferrari" part of the Ferrari Luce? Actually, no.

As Montezemolo said, simply replacing the prancing horse emblem on the Luce with a more iconic logo instantly makes the Luce's design make sense.

Image | Threads

Of course, netizens have also come up with solutions to the most important problem with that tram:

Image | Threads

Luce looks like iCar

Ultimately, the fundamental reason why Luce's design stands out from the rest of the Ferrari family is that it is Ferrari's first all-electric car.

For a product that is "unprecedented" in its product line, Ferrari most likely never intended for the Luce to resemble conventionally powered models in appearance from the very beginning .

This viewpoint can be indirectly corroborated by Ferrari's official website's description of the Luce's design:

"What we're developing with LoveFrom is far more than just an electric Ferrari," said John Elkann. "What we're doing here is not only extremely difficult in conception, but also incredibly challenging in implementation. This will create a truly unique Ferrari Luce."

Image | Ferrari

This raises a question:

Designed by Johnny Iver, Marc Newson, and LoveFrom Studio, is the Ferrari Luce a more consumer-oriented Ferrari of the future , or a consumer product that resembles a future Ferrari ?

As we can see, after the interior design of Luce was announced in February, everyone praised its pioneering design that combined screens and physical buttons, but after seeing its equally unconventional design, it was met with a barrage of criticism.

Image | Ferrari

This kind of evaluation is inherently contradictory when applied to the same car: you can't simultaneously expect Luce to be both avant-garde and conservative in its design philosophy.

Take the Thoroughbred for example. Although it is a hybrid car and retains the sharp design style of modern Ferrari, it would still feel out of place to transfer the intelligent interior of the Luce to the Purosangue.

Ferrari Purosangue Interior | TopGear

At the same time, this discussion about the nature of Luce products also touches on that ultimate question:

Who exactly is the Ferrari Luce designed for?

550,000 euros or 4.3 million RMB—this figure alone excludes 99.9% of the world's inhabitants.

Luce's target customers are those whose garages are already full of other luxury cars:

Image | Rockstar Games

Although Ferrari has not yet introduced the purchase model for the Luce, we know from past experience that Ferrari will conduct background checks on potential buyers before granting them eligibility to purchase the car.

According to statistics, of the nearly 14,000 people who will buy Ferraris globally in 2025, more than 80% will already own a Ferrari.

While we joke about how the Luce needs to be flipped over to charge and has less load-bearing capacity than a Fiat, customers who already own a bunch of V12 engines might just place an order simply because "the Luce looks different from traditional Ferraris."

Image | Car Magazine

After all, as an electric vehicle, the Luce's exterior design primarily pursues a low drag coefficient, which is not entirely the same as the design specifications of traditional sports cars (and FUVs) that prioritize downforce.

Furthermore, the chassis structure and center of gravity distribution of the tram also determine that, after removing the space for the engine and gearbox, the cabin area will eventually present a teardrop-shaped outline, no matter how it is designed.

Image | Ferrari

This also explains why Luce doesn't look like a Ferrari, but rather resembles a domestically produced new energy vehicle:

When designing real-world products, the optimal solution determined by physics is sometimes the only solution, and the pursuit of the ultimate often leads to convergent results.

Are there any other options?

No matter how much car enthusiasts think the Ferrari Luce is "forgetting its roots," the fact remains: its appearance is already finalized, and the Luce is there, ready to catch you.

Image | Threads

However, we can't help but ask: even with Johnny Ive personally in charge, is Luce really the optimal solution for a "Ferrari electric car"?

The answer is clearly no—while you can't expect a product design to be both avant-garde and conservative, there are ways to design a product that is both avant-garde and retains the iconic brand DNA.

One of the best examples of "avant-garde iconic design" is the modern N Vision 74.

Image | Threads

Although the N Vision 74 and Luce are positioned very differently, they face highly similar design challenges:

How can a completely new design provide a distinctive new model for the brand's development of new powertrain technologies (hydrogen fuel cell vs. pure electric)?

The N Vision 74, which drew inspiration from the 1974 Hyundai Pony concept car, is clearly more widely accepted than the Luce in conveying innovation and brand style.

In an interview with tech blogger Cleo Abram, Ferrari's design director Flavio Manzoni, when commenting on the public's reaction, quoted a line from Austrian composer Gustav Mahler:

Tradition is not the worship of ashes, but the inheritance of the flame.

In other words, from Ferrari's perspective, Luce, even if it no longer inherits the iconic design of modern Ferrari, still carries on Ferrari's spirit of innovation and technology.

Enzo Ferrari | Camisasca Automotive Manufacturing Inc.

However, "inheritance" is never an easy thing. Only when the brand's genes are inherited well can it be called inheritance. If it is not inherited well, it will become like New Coke back then, which is called a disaster.

Therefore, Cleo Abram made a rather fair summary at the end of the interview video:

We don't know if Luce will ultimately succeed or fail, but either way, we can learn something from it.

If Luce fails, we can learn how to improve; if Luce succeeds, we will see the entire industry start to learn from Luce, to the point that it will affect the electric cars we can buy in the next decade.

As for domestically produced new energy vehicles, Montezemolo's words are still true—

There's no need to copy the exterior design; just learn from Luce's interior design.

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After using the OPPO Reno16 Pro for a week, I feel like it doesn't look like a phone from 2026.

It's not that it's backward. Quite the opposite, it's that it's too unrestrained.

Since the beginning of this year, the cost of consumer electronics has been steadily increasing: storage, chips, and batteries—each is an unavoidable expense. For mobile phone manufacturers, the options are actually not complicated: either "reduce prices and reduce features," or "slightly increase prices but not features," or "small increases." Products that actually choose to "increase features and raise prices" are relatively rare.

The OPPO Reno16 Pro is a bit different; it doesn't feel cramped. This year, it's a rare "relaxed" phone. "Relaxed" doesn't refer to its size, but rather that while many products are tightening costs, Reno is still willing to include the best features and present the increased price in a visible way.

After all, "no significant regression" should not be a point of celebration for the mobile phone industry today.

The OPPO Reno16 Pro doesn't feel like a phone from 2026.

The Reno product line answers a very interesting question:

How to make a phone that mainstream consumers like?

This means that Reno cannot be haute couture or a conceptual item; it should be more like a trendy new product of the season—not necessarily at the forefront, but the aesthetic must be novel and the style must be popular enough.

In recent years, the definition of a "good phone" in the eyes of consumers has gone beyond simply being "easy to use" in terms of functionality. With similar configurations and prices, the emotional value brought by "fun" has become more important.

This is precisely Reno's comfort zone. Upon holding the OPPO Reno16 Pro, it's hard not to be drawn to the back of the phone: the Reno16 series uses "stars" as its theme, employing a 3D ice-clear floating process to achieve a naked-eye 3D visual effect on a flat glass surface, with planetary textures appearing to float in the air.

Mobile phones have become our "life partners". If something is going to accompany you for four years, it's best if it doesn't just have good features, but also some personality and warmth.

Since the very beginning of the Reno brand, it has been associated with this kind of temperament.

Rather than presenting the phone as a spec sheet, Reno has a more "soft" product strength, aiming to make you "like" it rather than "choose" it.

The Reno is like a Mini Cooper; it's not the fastest car, but most people buy it simply because it makes commuting, this "daily routine," more enjoyable.

Among the many new imaging features of the OPPO Reno16 Pro, the POP camera that can take instant photos and film shots in a second, and the ability to create collages of real-time photos, are undoubtedly the features that best embody the "Reno" spirit.

However, it would be too simplistic to define the OPPO Reno16 series solely as "fun".

Design and functionality determine whether a user will pick it up, but the user experience determines whether a user will want to keep using it. While more and more brands are busy teaching users to make trade-offs, the OPPO Reno16 series chooses to continue to amplify its advantages.

Even in the current climate of cost pressures in the industry, the OPPO Reno16 Pro still features a 200-megapixel main camera, maintaining the characteristics of the Reno series and, more importantly, continuing to serve Reno users who "love to take great photos"—they may not be keen on studying sensor size or pixels, but they definitely care about how good the photos they post on social media look.

Specifications can only remain at the press conference, while the success rate of photos can remain in the user's memory. Configurations that live on a PowerPoint presentation can never compare to photos that live in an album.

In addition, the OPPO Reno16 Pro adds a "gimbal" capability to this 200-megapixel main camera, extending the boundaries of Reno's imaging capabilities to equally youthful formats such as Vlog and live streaming.

These features and configurations are essentially core elements that continue to serve the "Reno" brand. Choosing to "invest" more in 2026 will inevitably lead to increased costs, but ultimately it will all serve the "Reno" brand, which already enjoys user trust.

After all, users are willing to pay for progress, but rarely applaud compromise.

Fun and easy to use, the OPPO Reno16 series remains a phone that is "pleasing at first sight and never gets old." While more and more phones are teaching users to accept regrets, those that strive to reduce regrets stand out.

But Reno is more than just a phone.

Reno is no longer just a phone

From the very beginning of the Reno brand, it has been synonymous with "high quality." This brand image is now expanding, and OPPO hopes it will carry more than just products—it also includes a more complete aesthetic expression and user recognition.

Along with the OPPO Reno16 series, the "Reno Land" brand ecosystem was also launched, which includes tablets, headphones, and the "electronic bar" OPPO Bubble.

The OPPO Bubble defies easy categorization into any traditional digital product category; it's more like a trendy accessory with a screen that attaches magnetically to the back of the phone.

Just like young people hang badges on their backpacks, put stickers on their water bottles, and apply them to their computers, OPPO Bubble is essentially a form of identity expression, a private space for self-expression.

When needed, it can also serve as a viewfinder for selfies with the rear camera, making full use of the 200-megapixel main camera and strobe flash.

Reno wasn't the kind of product line that just focused on maximizing specs. It needed a touch of unnecessary cuteness, some details to showcase, and something that young people would be willing to play with. OPPO Bubble isn't the core selling point of the OPPO Reno16 series, but it's like a glimpse of Reno's personality.

Whether it's the OPPO Reno16 series itself or Reno Land products, when you see them, you can immediately think of the Reno brand, the vitality, aesthetics, and emotional values ​​it represents, as well as a lifestyle that grows in sync with the times.

For hardcore digital enthusiasts, Reno's proposition might be a bit unfamiliar, but in the broader consumer sector, truly successful consumer brands ultimately sell more than just the product itself.

For example, Harley-Davidson motorcycles don't just sell expensive motorcycles; they sell a slightly "rebellious" spirit.

What we're selling is the ability to make a 43-year-old accountant put on a black leather jacket, ride a motorcycle through town, and instill fear in people.

The product is just a vehicle; the sense of belonging is the ultimate goal.

What kind of products would I be willing to spend money on in 2026?

The OPPO Reno16 series is not an isolated incident.

Before it, the OPPO Find N6 became another blockbuster foldable screen product with its seamless crease, and the imaging capabilities of the OPPO Find X9 Ultra and Find X9s Pro helped OPPO's sales continue to rise in overseas markets.

These figures precisely demonstrate that good products will find buyers in any price cycle.

Therefore, the question that the OPPO Reno16 series answers is: what should mid-to-high-end mobile phones do in the face of rising prices?

Consumers' replacement cycle has been extended to four years or even longer. Every time they spend money, it's like a vote. "Is it worth it?" has replaced "Do I want it?" as the key to purchasing decisions.

Any shortsightedness will erode years of accumulated reputation; any compromise will affect the quality of user experience; any concession will crack the brand's trust.

The problem isn't raising prices, but rather making customers feel cheated while raising prices.

Because everything that's cut will ultimately be recouped from the user's trust.

People are becoming more rational in their consumption, but that doesn't mean they only buy "cheap things." There are still long queues for luxury goods, concert tickets are still hard to come by, and high-end coffee hasn't disappeared.

People are simply starting to recalculate value, wanting to pay for tangible experiences, for lifestyles they identify with, and for attitudes and individuality. At the same time, they are increasingly unwilling to pay for "downgrades" or compromise.

For users, memory price increases will continue for another two years. Choosing a good phone to get through this difficult period is a practical and realistic decision.

Behind this is not the simple transaction logic of "you get what you pay for," nor is it a narrative built on parameters and prices; it is a longer-term "value commitment" between manufacturers and users.

In an era where everyone has to simplify, defending "price" is not so difficult, but defending "value" is not easy.

It is precisely this sense of trust in upholding values ​​that makes us willing to choose a brand and a product again, because we know that this time will not disappoint us either.

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At AWE (China Appliance & Consumer Electronics Expo) a year ago, Sony showcased an underlying technology called "RGB High-Density LED Display System".

This technology independently controls the backlight of the three primary colors: red, green, and blue, resulting in extremely high brightness and highly accurate colors.

Ironically, Sony kept this technology under wraps for a whole year, and it wasn't until the release of the BRAVIA 9 II today that it was finally implemented in consumer products and named True RGB.

As Sony's latest flagship TV, the BRAVIA 9 II is also very Sony in terms of price—starting at 19,999 yuan for the 65-inch version, with the price increasing as the size increases: 24,999 yuan for the 75-inch version, 34,999 yuan for the 85-inch version, and a staggering 149,999 yuan for the top-of-the-line 115-inch version.

In fact, long before Sony officially launched its True RGB series, Chinese giants Hisense and TCL had already seized this market vacuum and launched their RGB Mini-LED TVs to the market as quickly as possible.

Faced with this technology seen as the future of television, while its competitors are scrambling to secure market share, what is Sony waiting for? iFanr visited Sony's Tokyo headquarters to find out.

BRAVIA 9 II, the final link from the lens to the living room

To answer this question, we must first understand what Sony TVs' core competitive advantage lies in.

Sony has a flagship 4K HDR benchmark monitor called the BVM-HX3110. This machine is only 30.5 inches, but it costs more than 300,000 yuan. It focuses on color reproduction and WYSIWYG, and is the ceiling of the entire film and television production industry.

Using it as the visual benchmark for audio-visual entertainment, Sony designed a complete closed-loop process: the director shoots with a Sony CineAlta camera, watches it on a Sony BVM monitor, colors are graded in post-production using Sony equipment, and finally, the audience watches it on a Sony TV.

This is the famous "from the lens to the living room" strategy.

The BVM-HX3110 is the beginning of this strategy, while the BRAVIA 9 II is the closing loop.

Two months ago, iFanr was invited to Sony's Osaki Technical Center. During the closed-door meeting, Sony placed the then-unreleased BVRAVIA 9 II and BVM-HX3110 side by side.

A monitor and a consumer-grade TV, with a price difference of nearly ten times, exhibit a consistent effect in terms of color and brightness performance, providing a highly uniform visual experience.

This reveals Sony's strategic ambition to complete the "from lens to living room" strategy. And the barrier behind it all is the True RGB technology featured in the BRAVIA 9 II—

This ensures that the television, designed for the audience, can match the peak brightness and color science of the 300,000 RMB industrial-grade monitor BVM-HX3110, allowing viewers to see the most accurate and realistic picture.

No matter how high the parameters are, it's meaningless if the colors are off. Faithfully reproducing the creator's intention is the ironclad rule that Sony has set for this path.

Sony's long-term approach addresses pain points all at once.

Having grasped this premise, let's examine what pain point True RGB actually solves.

In the past two years, when buying high-end TVs, people often struggle with whether to choose OLED or Mini-LED. OLED pixels integrate red, green, and blue self-emissive colors, resulting in excellent pure black performance, but peak brightness is easily limited. Mini-LED has extremely high brightness, but even with finely detailed backlight zoning, halos can still easily appear at the boundary between bright and dark areas.

Why not combine the advantages of both?

To combine the advantages of both, RGB Mini-LED was developed. It directly integrates red, green, and blue light-emitting elements into a single backlight chip. The backlight layer is thus inherently colored.

The design was ideal, but new technologies always bring new problems.

To maximize peak brightness in nighttime scenes, traditional Mini-LEDs concentrate white light drastically in bright areas. This leads to a fatal flaw: the excessively strong white light directly dilutes the vibrancy of colors.

In the era of RGB Mini-LEDs, poor light and color control can lead to even more disastrous consequences—color mixing. Different backlight colors contaminate each other, resulting in inaccurate reds and greens. While ordinary Mini-LEDs leak light, RGB Mini-LEDs leak color.

True RGB, on the other hand, has made point-to-point optimizations to address the three issues of color richness, light leakage, and color crosstalk.

In terms of panel material, True RGB belongs entirely to the LCD camp—the screen itself does not emit light, relying entirely on tens of thousands of LEDs behind it to illuminate the image. However, in terms of light emission logic, it has quietly stolen OLED's most crucial advantage: pure primary colors.

The light carries precise color the moment it leaves the back panel. This is equivalent to having a light source with OLED color control logic installed at the very bottom of the TV. Then, an LCD panel is placed on top for final detail finishing.

iFanr participated in a closed-door demonstration of this technology at Sony's Osaki Technical Center. From the demonstration, it can be seen that True RGB starts to build a rough graphic from the bottom LED beads by differentiating colors. The edges are clearer, the colors are more accurate, and it can build a clear light and shadow relationship from the bottom layer when the display light contrast is large.

The "drawing and retouching" mechanism delivers a noticeable leap in image quality. BRAVIA 9 II's color coverage is doubled. Color transitions are smoother, significantly reducing color banding.

While structural changes have solved the color reproduction problem, issues like light leakage and color bleeding still require further work beyond structural modifications.

True RGB is a complete solution provided by Sony. After all, no matter how good the physical foundation is, it's all for nothing if you can't control it.

LED driver chips represent a crucial hurdle in backlight circuit design, bridging the gap between digital and analog signals. Lighting up a single LED is easy. However, precisely controlling tens of thousands of RGB LEDs within milliseconds demands a manufacturer's deep understanding and experience gained in the analog circuit era.

Sony has created a brand-new driver chip specifically for this system. Combined with TrueColor ChipChain technology, the system can coordinate globally and dynamically allocate the most suitable brightness to the RGB channels of each LED.

Relying on a real-time light effect sensor, fine-tuning of details is achieved. This is the technological foundation that enables Sony to achieve full-process color light and unified chip control.

For example, if the image shows a deep blue night sky or a vibrant red maple leaf, True RGB will decisively illuminate only the corresponding monochrome channel, completely eliminating the introduction of unwanted colors.

While maximizing brightness, the colors remain accurate and vibrant. Through a combination of hardware and software solutions, the color mixing problem that has been a major drawback of RGB technology has been completely eliminated.

Two months ago, during a closed-door demonstration at Sony's Osaki Technical Center, we witnessed firsthand how, when faced with complex high dynamic range images, the backlight of some RGB TVs would frequently switch between colored light and white light, and even spend most of the time using white light as a base to ensure that the system would not crash.

The BRAVIA 9 II, equipped with True RGB, establishes the correct color relationships from the bottom LEDs, with hue, saturation, and brightness corresponding one by one, laying a solid foundation for image performance from the very bottom.

An even more interesting change occurred in the side viewing angle. In the past, in order for people sitting in the corner to see the colors clearly, a wide-viewing-angle film was usually applied to the surface of the TV. While this film worked, it was like a thin layer of frosted glass, sacrificing some of the image's clarity.

True RGB LEDs inherently possess color, and Sony directly uses algorithms to actively compensate for the underlying RGB output, ensuring accurate color even if you are sitting in the farthest corner of your living room.

Similarly, based on the physical structure and true color core chain technology, Sony has solved the problem of high-gloss halo by dynamically controlling and adjusting each RGB LED.

With the foundation of image quality laid, Sony focused its remaining efforts on improving the product experience.

The BRAVIA 9 II features a holographic floating stand with a semi-transparent louver that gives the image a floating effect, while the cables at the back are cleverly concealed. The TV's built-in beamformer and spatial balance speakers are sufficient for everyday use, but with a 100-inch screen, the sound density of traditional soundbars often falls short. To address this, Sony simultaneously launched the new Trio home theater system—

The Trio features a separate front-facing three-speaker design to match the physical span of the large screen and correct sound image shift from side viewing angles. Developed in deep collaboration with Sony Pictures, this system incorporates the new 360° Smart Dome Sound 3.0 and "Cinema Enhancement Mode." Combined with the system's newly supported dual subwoofer expansion function, the Trio can directly bring the professional acoustic effects of Sony Pictures' mixing lab into the user's living room.

The visual and auditory elements complete their loop here.

At Sony's Osaki Technical Center, a conversation among Sony's TV product line R&D staff left a deep impression on us. The gist of it was this:

For consumer electronics products like televisions, it seems unnecessary to update them once a year. We hope to refine the technology to a higher level before launching the product, which also makes the product more long-term.

Long-term product development often relies on long-term R&D – looking back, Sony has actually been on the RGB path for 20 years.

In 2004, while ordinary people were still marveling at the Motorola V3's ultra-thin flip phone, a revolution in light and shadow was quietly brewing in the television industry. That year, Sony launched the world's first television with RGB LED backlighting, the Qualia 005;

By 2016, the Z9D had established the core concept of unleashing LED driving capabilities to improve contrast; in 2024, the BRAVIA 9 achieved 22-bit grayscale control. And only today has the complete True RGB technology finally been implemented.

Sony has been on this path for 20 years, and its research and development of light and shadow control is clearly visible and consistent. True RGB, on the other hand, is a more long-term solution that Sony has found in balancing efficiency, accurate reproduction, and power consumption.

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The pre-sale launch event for the Qijing GT7 was largely dominated by Jin Yuzhi, who is the Senior Vice President of Huawei and CEO of Huawei's Intelligent Automotive Solutions BU.

This roughly illustrates the "luxury content" of the Qijing GT7 shooting brake. In the past few years, the Chinese new energy vehicle market has seen many different kinds of "content." "Screen content" determines whether the cabin looks smart enough; there are also some more subtle "luxury content" such as "refrigerator, color TV, and large sofa content," which determine whether a car can look presentable in the launch presentation slides.

The level of "Chinese cultural content" in a car, much like the "drama content" in a movie, determines the product's appeal. From this perspective, the Qijing GT7 is undoubtedly a model with extremely high "Chinese cultural content."

On May 29, Qijing Auto officially opened pre-orders for its first model, the Qijing GT7. Positioned as a new generation of intelligent shooting brake, the new car offers four configurations: Standard, Ultra, Ultra Long Range, and Ultra Tri-Motor All-Wheel Drive, with a pre-sale price range of 219,900 yuan to 309,900 yuan.

A shooting brake that can be used in both sedans and SUVs

Shooting brakes have historically often carried a subtle sense of "trade-offs": more stylish than sedans, lower than SUVs, but this often means compromises in space or practicality. It's like a nice trench coat—it looks great, but you can't expect it to be as versatile as a windbreaker. Therefore, people's expectations of shooting brakes are often simply "it's all about looking good," and whatever else comes out of the way is irrelevant.

The Qijing GT7 aims to change this impression.

In terms of design, it retains the stance of a shooting brake: a long body, wide proportions, frameless doors, a power liftgate, and distinctive features such as the "Wings of the Sky" taillights and the "Eye-Catching Headlights." Officially, the GT7 adopts an "elegant and dynamic aesthetic" design and has won the Italian A' Design Award Platinum Award.

Huawei's technology stack gives it a completely different feel from other shooting brakes.

First, the lights.

The Qijing GT7 is equipped with HUAWEI XPIXEL dual-megapixel color intelligent projection headlights. The headlights are no longer just responsible for "illuminating the way ahead," but have become part of the car's communication with the outside world. For example, when welcoming guests at night, it can perform interactive projection; in camping scenarios, it can serve as an outdoor giant screen for watching movies; and in intelligent driving interaction, it can become a more intuitive prompt language.

In the past, we said that headlights were the "eyes" of a car. The eyes on the GT7 are clearly not only good at vision, but also quite good at expressing emotions. In a sense, they have transformed from a "lighting tool" into an "exterior screen".

Looking inside, you'll see Huawei's Qiankun chassis and intelligent driving system.

The GT7 debuts on the all-new Huawei Qiankun Chitu platform, featuring standard closed dual-chamber air suspension, continuously adjustable damping shock absorbers, and high-performance four-piston fixed calipers across the entire range, and is equipped with the HUAWEI XMC Qiankun digital chassis engine. Performance figures are quite straightforward: the three-motor all-wheel-drive version accelerates from 0 to 100 km/h in 2.98 seconds and has a braking distance of less than 33 meters from 100 km/h.

For a shooting brake that's nearly 5 meters long, continuing to use the trench coat analogy, these figures are a bit like asking someone wearing a trench coat to suddenly pull out a sprinter's certificate. It's certainly fast, but beyond that, you also need to manage the chassis, power, braking, and body posture much more meticulously.

The HUAWEI XMC Qiankun Digital Chassis Engine achieves millisecond-level distributed torque control and full-domain coordinated response through six-domain fusion technology. When you drive a GT7 into or out of a curve, over a slippery surface, or on a continuously undulating road, the car does not just mechanically respond to the accelerator, brakes, and steering wheel, but comprehensively judges wheel torque, suspension damping, body posture, and road conditions at a higher frequency.

Traditional shooting brakes often emphasize overall proportions, body posture, and driving pleasure, but the GT7 also prioritizes practicality. It boasts a 215L front trunk and a 647L regular rear trunk, including a 76L drop-down compartment; with the second-row seats folded down, the maximum capacity expands to 1606L. The interior also features 37 storage spaces.

These clever design tricks suggest that the Qijing GT7 doesn't just want to attract people with its good looks and sporty style; it also aims to be a multi-scenario vehicle.

On weekdays, it can be a commuter vehicle. Its 5.45m turning radius, the smallest in its class, prevents this nearly 5-meter-long shooting brake from feeling like a boat when navigating narrow city streets, making U-turns, or navigating shopping mall parking lots. The standard closed-loop dual-chamber air springs offer four-level height adjustment, catering to both urban driving comfort and more challenging environments like campsites and unpaved roads.

On weekends, it can be transformed into a lifestyle vehicle. The front trunk can hold camping gear and photography equipment, while the rear trunk can accommodate folding tables and chairs, tents, and suitcases. The second row can be folded down to form a 1.9-meter-wide bed, which, together with the PDLC intelligent dimming canopy, makes it more convenient for afternoon naps, long-distance naps, or overnight camping trips.

It retains the aesthetic characteristics of a shooting brake while striving to improve the space and loading capacity that SUV users value.

The remaining section is the sofa. The front row features a cloud-like dual zero-gravity seat with a 13-layer structure design, supporting a dual 125° true zero-gravity posture and a class-leading 110mm massage depth; the 2.2㎡ panoramic sunroof uses three layers of nano-silver-plated glass and supports PDLC 9-zone dimming; all models come standard with four-door double-layer laminated glass and 24 noise reduction designs.

Intelligent driving, cockpit, and safety – Huawei is the core of this car.

The Qijing GT7 is equipped with a new generation of dual-optical-path image-level LiDAR and natively integrates Huawei Qiankun Intelligent Driving ADS 5, which is currently one of the most advanced software and hardware systems in this segment.

GAC has a large existing customer base, whose customers often don't understand the benefits of intelligent features before upgrading. For example, in rainy or foggy weather, drivers are often less concerned about the car's speed and more worried about the clarity of lane markings, whether other vehicles will suddenly change lanes, and what those blurry spots in their field of vision mean. The GT7's new-generation HUAWEI XHUD augmented reality head-up display automatically enhances lane markings and the visibility of vehicles ahead in rainy or foggy conditions, freeing drivers from frequently looking down at the instrument cluster or center console screen.

In the cabin, the GT7 debuts the new generation HarmonyOS intelligent cockpit assistant, equipped with the MoLA 2.0 large model and seven intelligent agents. It supports complex operations such as fuzzy location search, multi-waypoint navigation, and online food ordering via the in-vehicle system.

This means users no longer need to speak to the car's infotainment system like they're reciting instructions. For example, if you're going out with friends on the weekend, you can simply tell it, "Find a hot pot restaurant that's on the way, has a high rating, and has parking, then navigate there, adding a bubble tea shop along the way." Previously, this kind of request often required switching between maps, reviews, food delivery, and chat apps on your phone; now, the car's infotainment system is at least trying to turn this into a single sentence.

The Qijing GT7 features an "Interstellar Space Cockpit," offering exclusive modes for solo use, solo driving, and solo commuting. It also debuts the HUAWEI SOUND AI interactive star ring scatterer, a name that sounds like something out of a science fiction movie, and its actual function does indeed have a touch of anthropomorphism: it can actively turn and nod in response, making cockpit interaction more than just animations on a screen, but a more tangible response.

If a traditional car infotainment system is like an assistant hidden behind a screen, the GT7's star-ring diffuser is like bringing that assistant to the forefront. It won't actually go to work with you, but at least it will turn its head when you speak, displaying a level of politeness that surpasses many office workers' Monday mornings.

In terms of audio, the GT7 is equipped with a 21-speaker HUAWEI SOUND all-scene immersive sound field, supports microphone-free karaoke, a tuning cube, and peripherals such as an eco-friendly knob, microphone, and aftermarket fragrance. In other words, this car doesn't just want to get you from point A to point B; it also wants to make the 40 minutes between point A and point B less boring.

In terms of safety, the new vehicle is equipped with the CAS 5.0 six-dimensional protection system, covering multiple dimensions such as active safety, passive safety, and the driving environment. The interior uses baby-safe environmentally friendly materials and is equipped with an AQS real-time purification system.

In terms of sales, Qijing will adopt a dual-channel collaborative model of "Huawei Qiankun Intelligent Driving Authorized Experience Center + Qijing User Center". The former is located in the core business district of the city, focusing on the demonstration and experience of technologies such as Huawei Qiankun Intelligent Driving; the latter is responsible for one-stop services such as vehicle sales, delivery, and after-sales maintenance. The relevant network is expected to cover 70 cities and 300 stores nationwide by the end of June.

This means that Qijing's "Chinese content" is not only reflected in the technology level, but also in the reach level.

At the same time as the GT7 opened for pre-orders, Qijing also officially announced the name of its second model – Qijing GX7.

According to the official explanation, the "G" in GX7 stands for Grand, continuing the family naming system from GT7 to GX7; "X" symbolizes multiple meanings such as eXploration, eXtreme, and eXpansion; and the number "7" indicates that it belongs to the 7 series product line, just like the GT7.

Compared to the GT7, which emphasizes avant-garde individuality and driving experience, the GX7 will enter the more mainstream large five-seater SUV market. It targets what the company calls "lifestyle enthusiasts": those who have personal passions, value family time, and want space without sacrificing design.

Current information indicates that the Qijing GX7 will emphasize "large and beautiful," inheriting the Qijing family design and offering a more spacious interior thanks to its 3-meter wheelbase. It complements the GT7: the GT7 expresses individuality, performance, and a shooting brake stance, while the GX7 addresses the broader, more frequent demand for large five-seater SUVs.

As the new energy vehicle market enters a more intense phase of competition, it is becoming increasingly difficult for new brands to break through by relying solely on a single selling point. What Qijing needs to prove next is whether its "Chinese content" can evolve from a technical label for a shooting brake into brand recognition that covers coupe shooting brakes, large five-seater SUVs, and even more models.

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